Vineyard Vines for Target
Vineyard Vines was started 20 years ago by brothers Shep and Ian, who grew up on Martha’s Vineyard. Over the years their brand, filled with fun and whimsical styles, has become wildly successful over the years. Their motto is simple: “Every day should feel this good.” Their clothing definitely reflects this spirit! I’ve been anticipating the Vineyard Vines Target collaboration for months. So when I got the email on Saturday that it was finally time to shop I headed straight for my local Target to check out the collection.
I had no idea just how popular the new collection was going to be, as everything was practically sold out by noon! So my daughter and I drove a half an hour away to a different Target and I am so glad we did! There were so many cute styles that we got to see in person, and it was so nice to touch and feel everything. So many things are sold out now, but if you really want something, you can get it. You can either drive to a Target that has your item available, shop the few remaining items you can get online, or head to eBay as just about every piece from the collection can be found here (though expect to pay a premium). Honestly the quality is that good that I think the premium you will pay on eBay is worth it if you really want something!
Girls’ Hibiscus Whale Sleeveless Scoop Neck Romper
The kids styles for Vineyard Vines are nothing short of adorable! Here my daughter is wearing the Hibiscus Whale romper (also here). I can’t say enough nice things about it! The floral pattern has whales cleverly incorporated into it for a fun and whimsical print. It is cinched at the waist to add definition, and it even has pockets! She is wearing the girls XL (14-16) and it fits her well. And at $20 this romper is a steal!
Other favorites from the girls collection include this fun striped romper. The colorful red, white, and blue colors make it perfect for summer. This whale swimsuit is perfect for a day at the beach. And this pink patchwork whale pullover is perfect for all seasons!
Vineyard Vines Women’s Hibiscus Whale V-Neck Wrap Dress
This dress caught my eye as soon as I saw it as I knew it was just my style! I have to say that Vineyard Vines has not sacrificed any quality when it comes to this collaboration. This 100% cotton dress is thoughtfully designed. It has handy pockets at the waist. And it even has a button at the top of the v-neck, just to make sure there isn’t a wardrobe malfunction. And it has the same fun and whimsical hibiscus whale print that my daughter’s romper has.
This is the perfect lightweight dress for summer vacations! I am wearing a small, though I could have sized down to an XS. And at $30 this dress is well-priced.
It was hard to choose just which dress I wanted to get from the collection. I also like this elegant white ruffle dress with it’s stylish blue belt. And it also comes in this adorable navy and blue nautical pattern too! These pretty pastel patchwork shorts are great for a casual summer day. And it will definitely feel good to wear this coordinating minty blue T-shirt with the shorts!
I just think this collaboration is genius on the part of Vineyard Vines and Target. Vineyard Vines gets to introduce their clothing and accessories to a whole new group of people. And Target is the perfect partner for doing so! I am just so impressed with the collection that I will definitely be shopping Vineyard Vines in the future!
More Vineyard Vines at Target Favorites
See below for more fun pieces from Vineyard Vines at Target!
As always, thanks for stopping by!
xo | April
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